Learn the fundamentals of running a successful business in the awards and personalization industry.
Register Now
Tuesday, February 18 | 8 am–5 pm
Join us for a day of learning and you’ll connect with industry experts who want to help you succeed and meet peers who face the same challenges you do.
In this focused 8-hour Business Bootcamp session, you’ll learn the awards and personalization business from experienced industry experts. The Business Bootcamp will provide you with practical and actionable information to strengthen your business.
Who should attend?
Our full-day Business Bootcamp is designed for the professional who is:
- Starting a new awards and personalization industry business
- Moving into a new owner/leadership role in an existing business
- Diversifying an established business.
What will you learn?
Our industry experts will create a foundation of business and marketing concepts in the morning, then build on it in the afternoon by covering the latest personalization processes to ensure you’re using the best fit for your products and customers.
- Business Operations: Learn the importance of making time to work on your business! From overhead costs to finances to HR issues, we’ll help you learn the basics of business.
- Sales and Marketing: If you’re not a sales person, what do you do? We’ll share the difference between sales and marketing and how to successfully do both. Learn how to find customers and deliver your value proposition, use social media and the internet to boost your business, how to manage relationships with your community, customers, and vendors.
- Customer Service: What is service? How to retain customers and grow your customer base.
- CorelDRAW: No matter what equipment you’re using to decorate, it all starts with artwork!
- Industry Processes: Laser engraving, sublimation, UV-LED printing, and sandcarving – learn the basics of each process, the various design applications, and the opportunities to grow your business!
Registration fee includes all course materials and lunch:
Member - $125
Nonmember - $200
Register for the Business Bootcamp when you register for the 2020 International Awards & Personalization Expo. It’s that easy!
Sponsored by:
