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Join Us this February in Paris




(September 2019) As president of the Awards and Personalization Association, I have the inside scoop on our plans for the 2020 International Awards & Personalization Expo.

I have to tell you, I’m pretty excited.

You know that I take service seriously. That includes the service I provide as your volunteer leader and the service our association provides each of us, the membership. The theme of my presidency, “At Your Service,” speaks to that.

The largest trade show in the industry, the expo is a huge and very visible service the association provides each year. It’s important to all of us that the expo deliver the best experience it possibly can for retailers and suppliers alike.

A position on our board or our trade show committee provides an inside look at “how the sausage gets made.” Well, my front-row seats have only added to my excitement. I wish I could leak all the details to you, but you’ll have to find out as the association announces our plans via mailed brochures and updates on our website at

Here’s what I can tell you:

The education will be top-notch. We’ve got dozens of industry speakers who will share their expertise with you on topics that matter to us and our businesses, both in “formal” education sessions and in faster-paced, shorter Learning Lounge presentations.

A ton of events will help you network. Seeing everyone in the industry is an expo highlight for me every year. For those of you who are newer to the industry, the association has scheduled a lot of ways for you to break the ice to forge the kind of connections that have been invaluable to us “experienced” members. More of those details will be released as we get closer to February.

We’ve got a lot of amazing suppliers who will bring their best and most innovative products to our expo floor. As of July, the expo floor space was already 85% sold, and that number will continue to grow. (It’s not unusual for us to continue adding exhibitors the week before the expo itself!) Why? This is THE show to be at, for both attendees and exhibitors. Many suppliers time their product debuts for this show because they know our attendees are some of the best and brightest retailers out there. View out the current supplier list on the website, and check just before the show for new additions.

Our new location puts us right on the Strip. That’s right: this year, Paris Las Vegas will host our expo, and our attendees will stay at Paris Las Vegas and the adjoining Bally’s Las Vegas. We’re going to enjoy the new scenery as well as easy access to tons of restaurants, after-hours entertainment, and more. Turn to page 20 to learn everything you need to know about Paris and Bally’s. 

So, what can you do now? Get excited with me! Then, book your hotel stay at Paris Las Vegas or Bally’s Las Vegas. Both are equally convenient and offer great views. You’ll find the details on our website. The expo is February 18–21, but you’ll want to be there no later than Monday, February 17 because education starts bright and early on Tuesday! Even better, give yourself a mini vacation by extending your stay to a few days before or after the expo. Start checking out flights now, too, if you’ll be flying to Las Vegas.

Expect an expo brochure by mail in October to help you plan your time at the International Awards & Personalization Expo. You’ll be able to register on our website in October. Then you’ll be all set for a successful 2020 and beyond!

Awards and Personalization Association

The Awards and Personalization Association is the organization for retailers and suppliers of personalized and customized items. By providing education, meetings, and access to a vibrant network of professionals, the Awards and Personalization Association is the one place to ensure the growth of your talent, your business, and your professional community.

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