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free webinar series
Free Webinars Series

Helping businesses thrive is our mission. During these trying times, we want to provide helpful resources to the Awards and Personalization community. We are offering you free access to select webinars that will help you grow your business.

We hope that you find these resources useful as we navigate through the impact that COVID-19 has on our industry together.

Unlock Access to More Resources

Association members not only have access to webinars, but also many more member benefits. Learn how you can join the Awards and Personalization Association.

There are too many takeaways to list. It was a very good presentation with very helpful information! – Alicia Vossler, Engraver's Edge Laser Creations

Watch Free Recorded Webinars

Exploring Financial Options During a Pandemic with Small Business Industry Professionals

Originally presented on June 18, 1 pm CT by Brian Pifer, Vice President, Entrepreneurship, Small Business Majority, David Chase, Vice President, National Outreach, Small Business Majority, and Lisa R. Higginbotham, CRM, President & Owner, FiveStar Awards & Engraving

Join small business industry professionals as they discuss options for small businesses during a pandemic. Get your questions about PPP loan forgiveness answered, learn about other loan options for small businesses and look to the future and how to think about rebuilding.

Watch Recorded Financial Options Webinar

Navigating the "New Normal" – Returning to Work in the Age of Pandemic

Originally presented on Thursday, June 11, 1 pm CT by Sharon DeLay, GO-HR

We'll take a look at the most recent CDC guidance combined with realistic expectations of implementing them in the workplace. We'll talk about working from both the employer's and the employee's perspective and share some best practices and "better do" practices to protect your employees and your company.

Watch Recorded Returning to Work Webinar

Tips, Tricks, and Techniques to get the Most from Your Laser Investment

Originally presented on June 4, 2020 by Craig Nelson, Epilog Laser

Are you looking for the best way to use your laser system? Or are you thinking about adding laser technology to your business? This session is a great way to see how you can use features of your laser system to take your business to the next level. We’ll walk through some of the processes and features of the laser that you could be using to save yourself time and to increase your profits. We’ll also discuss finding new lines of business through niche markets, choosing the right laser system and much more.
This webinar will cover the following topics and more:

  • Engraving and Cutting Tips
  • Making Customization Manageable (and Profitable!)
  • Discovering New Market Opportunities
  • What's the Ideal Laser Size and Wattage

Watch Recorded Laser Investment Webinar

The Dos and Dont's of Logos, Art, Copyrights and Trademarks

Originally presented on Wednesday, May 27, 2020 by Michael B. Stewart, Esq.

A member of your local Rotary International Club comes in and wants plaques.

  • Are you allowed engrave their logo? 
  • What about that perfect clip art that you found on the web? 
  • Can they really sue you for one mug engraved with the state university's logo? 
  • Can you get in trouble creating a bunch of t-shirts including a famous trademark for use at a family reunion? 
  • And what about the designs you create -- who owns the rights to your creations, and how can you keep others from copying your designs? 

Watch this informative webinar focused on trademark and copyright issues.

Watch Recorded Trademarks Webinar

Six Questions to Ask Before Adding Signage

Originally presented on May 21, 2020 by Josh Robertson, JDS Sign Supply

Economic challenges are opening doors to new business opportunities. If you’re thinking about diversifying your business by adding signage, this webinar will help you understand the opportunities and what it will take to get started. You’ll learn:

  • What products and services are considered part of the “Sign” industry
  • What equipment you’ll need to buy and what do you already have that you can use
  • What’s required to install sign graphics

Watch Recorded Signage Webinar

The Logo Apparel Profit Center

Originally presented on May 14, 2020 by Josh Ellsworth, GroupeSTAHL

Are you looking to establish new, profitable revenue streams?  All you need is a heat press.  Gain the confidence you need to navigate the choices available to you for printing apparel with high quality, high profit results. You’ll learn:

  • How to use a laser cutter/engraver for cutting apparel graphics and what materials work best.
  • The value of screen-printed transfers and how to use them in your business (live on video).
  • A formula to deliver up to a 100x return on a $2500 heat press investment in the first year.

Watch Recorded Logo Apparel Webinar

Variable Fonts: A CorelDRAW 2020 Tutorial

Originally presented on May 7, 2020 by Shon Roti, Owner of 9th Street Designs

The latest version of CorelDRAW offers several new features. One of the new features is the ability to use variable fonts. This tutorial will demonstrate the unique versatility of this new font file and show the advantages for layout and design over traditional file types such as TrueType and OpenType fonts.

Watch Recorded Variable Fonts Webinar

How To Be Successful On Both Sides of the Value Equation

Originally presented on April 30, 2020, by Dave Fellman, David Fellman and Associates

It’s pretty well accepted that we have to bring value to our customers. It’s not always as clear that they should bring value to the relationship as well. In this session, Dave Fellman will explain how to work both sides of the value equation effectively. The program begins with a clear understanding of what buyers view as value – and there’s far more to that than a competitive price! It continues with an explanation of how your customers can provide value to your business, and how to capture even more of that value than you may be getting now.

Watch Recorded Value Equation Webinar

Laser Hacks by David Stevens, Trotec Laser Inc.

Originally presented on April 23, 2020, by David Stevens, Trotec Laser Inc.

This presentation will provide a series of time and money saving laser processing tips and tricks, and best practices to help you maximize your productivity and laser processing results.
Topics include:

  • Laser efficiency hacks such as fixturing, nesting, and fast part removal techniques
  • Laser cleaning hacks such as engravers plastic, wood, acrylic and powder coating
  • Tricks for boosting laser processing quality including masking, paint fill and rotary hacks

Watch Recorded Laser Hacks Webinar

UV Printing Plaques and Awards

Originally presented on April 16, 2020 by Michael Perrilli, Direct Color Systems

Adding beautiful color to plaques and awards has been at the core of UV printing for a long time. And what makes it even better is that the application is easy and can boost margins in a big way. Move away from monochromatic decoration methods and join us for this UV printer demonstration.

Watch Recorded UV Printing Webinar

CorelDRAW 2019 and More

Originally presented on April 9, 2020 by Randy Allen, CRS, Engraving Concepts

Are you getting the most benefit you can out of CorelDRAW? If you’re not using the imposition tool, variable data, and print merge features, you’re missing out. Beginners and long-time users can improve their workflow and speed with these fundamental features and tools. You'll also learn about the new enhanced objects docker, boundary tool, virtual segment delete tool, macros, and more. Learn about features and tools that are often overlooked!

Watch recorded CorelDRAW webinar

Social Media R.E.C.I.P.E for Awards and Personalization Shops

Originally presented April 2, 2020 by Eddie Hill, CRM, Award Master’s Inc.

Join Eddie Hill, CRM, owner of Award Masters Inc, for an informative presentation on social media. Eddie will go through the major media platforms, discuss target audiences, best time to post, and help you identify relevant content for your audience. He will provide a worksheet for each platform with recommended post sizes, header size, and profile size.

Watch recorded social media webinar

Adding Sublimation to Your Business

Originally presented March 26, 2020 by Lisa Ellston, JDS Industries

During these uncertain times, it is always good to look to the future and start making plans for what’s next. Now is the time to start gathering information on the different processes that could be added to your business down the road. Sublimation is one process that is worth considering. Learn more about sublimation and the equipment and accessories you need to get started.

Watch recorded sublimation webinar

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Are you interested in learning more? We invite you to explore the value of membership and the awards and personalization community.

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Awards and Personalization Association

The Awards and Personalization Association is the organization for retailers and suppliers of personalized and customized items. By providing education, meetings, and access to a vibrant network of professionals, the Awards and Personalization Association is the one place to ensure the growth of your talent, your business, and your professional community.

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