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Awards and Personalization
5 Keys to Successful Business Planning Webinar

On August 4, discover the nitty-gritty details of what will make your business tick. Learn 5 key ways to develop a plan that will guide you to success.

 

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Awards and Personalization
NEW MEMBER2MEMBER FORUM

We’ve launched a new M2M Forum for our retailers and suppliers to connect. Join the conversations!

 

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Awards and Personalization
Convenient Online Seminars

Explore curated online seminars led by leading industry experts on topics such as CorelDRAW, Sublimation, Laser Engraving, and more.

 

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Shon Roti, Owner, 9th Street Designs




(May/June 2022) I take it for granted that information is available at my fingertips whenever I want. The difficulty now is determining what is relevant and useful.

Over the last decade or so, I’ve discovered many online resources that are indispensable to me and my career. These resources include, but aren’t limited to, fonts, images/photos, production tutorials, community resources, templates, color knowledge and examples, graphic design tutorials, fabrication tips and design inspiration.

John Stangle, CRM, Creative Awards & Screen Printing
President, Awards and Personalization Association

 

(March/April 2022) I recently saw a football helmet that had a phrase that stuck with me. It said, “It takes all of us.” While I like that sentiment, I feel the message should go one step further and say: “Success—it takes all of us.” After all, one thing the pandemic made abundantly clear is that we need each other—as friends, as family and as a larger business community.

By Lisa R. Higginbotham, CRM, Fivestar Awards And Engraving, and Awards and Personalization Association president

 

Another ‘Unprecedented’ Year Proves the Resiliency and Ingenuity of our Personalization Professionals.

(January/February 2022) Wait! Did I just blink? Has it already been a year? I guess time flies when you are having fun…or living through a pandemic. This is my last president’s message, and that makes me sad.

Marty Burke retired July 1, 2021, from Marco Awards Group, having created countless treasured relationships with retailers and suppliers alike during his 47 years in the awards and personalization industry.

By Peggy Doherty

 

Back to school is exciting for every grade—whether it’s preschool or graduate school. Think about all the possible items to personalize and gifts for those starting a new adventure.

By Lisa R. Higginbotham, CRM, FiveStar Awards and Engraving, and Awards and Personalization Association president

 

A look at the many values of membership

(May/June 2021) Wow, has this been a year or what? I can’t believe it is April (as I write this column). And since I always live in my numbers, looking back at April 2020 was sobering. I am grateful that April 2021 is showing an upward trend. Jeff and I both got our vaccines, and we are so ready to travel! I am still sad that we had to cancel the 2021 International Awards & Personalization Expo, but please know that we value our membership’s health and safety above all. It was not a decision made lightly. In fact, it was very difficult.

By Sara Dethloff

 

Excelling at customer service can have a big impact on your business’s bottom line. Here are 10 tips to help you provide outstanding customer service.

By Chris Ocampo cocampo@AwardsPersonalization.org

 

The pandemic has altered this past school year for all students and families, but here is how you can put your equipment and creativity to work in helping families celebrate this special occasion.

By Sara Dethloff

 

Use Canva to Help Your Customers Notice You!

Canva is a graphic design platform used to create social media graphics, presentations, posters, documents, and other visual content. The platform is free to use and offers paid subscriptions like Canva Pro and Canva for Enterprise for additional functionality.

By Lisa R. Higginbotham, CRM, FiveStar Awards and Engraving, and Awards and Personalization Association president

 

In these tough times, our association is here to help your business

(March/April 2021) When I began my journey in this industry back in 1999, I never dreamt I would be writing this column today. So many feelings: I am honored, humbled, excited, anxious, encouraged, challenged—those are a few that come immediately to mind. I have to credit Glenn Beckworth for being the first person to ask me to serve on an Awards and Personalization Association committee years ago. I remember being shocked that he would ask a tiny nobody retailer like me to serve. From that moment, I was hooked. But perhaps the greatest motivators have been the many retailers and suppliers who have helped me over the years. Embedded in my DNA is the commitment to pay that forward. And so, here we are.

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Awards and Personalization
Discounts for Your Business Operations

The Member Savings Program helps lower your overhead costs on commonly purchased products and services, like fuel, office supplies, and more.

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Awards and Personalization
Color-Finished Products are Booming

The color wave is giving people that new “wow’ factor,” and demand for color-finished products is booming. Learn which investments will prepare your business for color.

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Awards and Personalization Association

The Awards and Personalization Association is the organization for retailers and suppliers of personalized and customized items. By providing education, meetings, and access to a vibrant network of professionals, the Awards and Personalization Association is the one place to ensure the growth of your talent, your business, and your professional community.

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Awards and Personalization Association
8735 W. Higgins Road, Suite 300

Chicago, IL 60631

info@awardspersonalization.org
847.375.4800
(Fax) 847.375.6480

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