Back >
< Back
APA Expo 2020 Las Vegas
Education at the 2020 International Awards & Personalization Expo

Industry Education You Need to Succeed

Explore the variety of learning opportunities during the three-day Expo and become equipped to grow your business.

  • We are bringing back the widely popular, day-long Business Bootcamp where you will hear from experienced industry experts and leave with actionable steps to improve your business.
  • Learn about continuing education credits and the Awards and Personalization Association certification program.

Register Now

Thank you to our 2020 education program sponsors!

           

Tuesday, February 18

 

Beginners' Guide to CorelDRAW 2019

8–9:30 am

Roger Wambolt, Corel Corporation
Session Code 101
Get an introduction to the basics of CorelDRAW 2019, including many of the tools and features that will allow you to quickly and effectively create files for sublimation, laser engraving, and other types of output. Feel free to bring your laptop to follow along as the session covers converting bitmaps to vectors, working with templates to speed up the design process, customizing the interface to improve productivity, and much more.
.15 CEUs Technical

Making Your Mark on JDS Laserable Leatherette and Drinkware

8–9:30 am

Sara Thompson, JDS Industries, Inc.
Session Code 102
Learn tips and tricks for personalizing some very popular items from JDS Industries.
.15 CEUs Technical

How to Cut Costs by 50% and Double Revenue

8–9:30 am

Graham Budinger, Signal Advantage Pty Ltd
Session Code 103
Gather a minimum of 10 takeaways to implement at your business from the real-life experiences of a successful supplier. Budinger started his personalization business in a garage in the United Kingdom, built the company into a giant, and sold it, before moving to Australia to build that country’s largest personalized name badge and award business.
.15 CEUs Business

Social Media 101: Why and How

8–9:30 am

Aaron Montgomery, MontCo Consulting and 2 Regular Guys Podcast
Session Code 104
How do you manage your social media while at running your business? And how do you compete for attention with the other 2 billion Facebook users? Find out why a social media presence is a must and how to make the task less daunting. Attendees will gain many useful tips and tricks for Facebook as well as strategies that work on Instagram, Twitter, LinkedIn, and other platforms.
.15 CEUs Marketing/Sales

Step Up Your CorelDRAW Game

10–11:30 am

Lisa Ellston, JDS Industries, Inc.
Session Code 111
Is your artwork stale or boring? Whether you’re new to CorelDRAW or just need some design inspiration, you’ll benefit from simple techniques to make appealing artwork that your customers will pay top dollar for.
.15 CEUs Technical

Growth Strategies for Your Retail Business

10–11:30 am

Sam Varn, CRM, Awards4U
Session Code 112
A successful retailer shares effective relevant ways to grow your company, drawing from his own experience creating his retail powerhouse and his extensive network of business connections.
.15 CEUs Business

Navigating the HR Minefield of Medical Marijuana

10–11:30 am

Sharon DeLay, GO-HR
Session Code 113
With thirty-five states allowing the medicinal use of marijuana, more employers need to know how to handle this in the workplace. Take a balanced look at the drug-free workplace, what medical marijuana is and is not, considerations for dealing with this potential workplace issue, and the multiple areas of your organization that this issue really impacts.
.15 CEUs Business

Social Media for Personalization Shops

10–11:30 am

Eddie Hill, CRS, Award Masters Inc.
Session Code 114
Attendees will start with the 30,000-ft. view—how social media works and why you should use it in your business—before zooming in exactly how to grow your following, what to post and when, and how to convert your followers to customers. This class is perfect for the beginner and also will cover several advanced techniques to dramatically increase your followers and conversions.
.15 CEUs Marketing/Sales

CorelDRAW Advanced Features

1–2:30 pm

Roger Wambolt, Corel Corporation
Session Code 121
Learn the CorelDRAW features that make it easy to personalize a wide variety of products. Topics covered include processing images for laser engraving, cutting acrylic with thin script fonts, using print merge to print multiple blanks from one spreadsheet, creating distressed looks, up-sampling an image, converting images to line drawings, and more. If you’d like, you can bring your laptop to follow along.
.15 CEUs Technical

How Much Your Key Costs

1–2:30 pm

Dennis Wilkinson, CRM, D & S Awards
Session Code 122
How much does your key cost? Find out the numbers you need to have to calculate the actual costs of running your business and achieving your goals.
.15 CEUs Business

Laser Processing Today’s Most In-Demand Substrates

1–2:30 pm

Mike Dean, Epilog Laser
Session Code 123
Laser operators greatly increase their profit potential when they offer their services on a variety of substrates. Get specific guidelines and best practices for achieving great results on today’s hottest laser-friendly materials, including acrylic, PVC-free heat-transfer material, apparel and garments, glass, paper and cardstock, and much more.
.15 CEUs Technical

Photographing Transparent Products

1–2:30 pm

Yvette Plooster, JDS Industries, Inc.
Session Code 124
Learn how to create and use an inexpensive DIY light tent and with best practices for lighting and photographing transparent products and objects. You’ll leave with the know-how to create visually compelling product shots that require minimal retouching and production work.
.15 CEUs Technical

Marketing to Each Generation

3–4 pm

Holly Rox, SanMar Corporation
Session Code 131
Take a closer look at the four generations in the workforce today and learn how to market to each by discovering what influences them and what they value.
.10 CEUs Marketing/Sales

Marketing Through Local Networking and Events

3–4 pm

Crystal Evans, Conejo Awards
Session Code 132
Turn your community into customers by learning how to network through local organizations and market your business at their events. Learn to identify the right type of marketing for each event and how to build your referral pipeline through community involvement and local event marketing.
.10 CEUs Marketing/Sales

Laser Engraving Metal

3–4 pm

Ryan Huddleston, Enduramark

Session Code 133

Whether you’re new or experienced when it comes to laser engraving metal, you can learn something useful as this session covers the basics about marking on metal and specific, practical tips to ensure you are optimizing your results and taking advantage of all possible applications of their work.
.10 CEUs Technical

CorelDRAW 2019 for the Laser

4:30–6 pm

Randy Allen, CRS, Engraving Concepts

Session Code 141

Are you getting the most benefit you can out of CorelDRAW 2019? If you’re not using the imposition tool, variable data, and print merge features, you’re missing out. Beginners and long-time users can improve their workflow and speed these fundamental features and tools. Then, you’ll learn about the new enhanced objects docker, boundary tool, virtual segment delete tool, macros, and more!
.15 CEUs Technical

How to Laser Engrave Photos (Beginner)

4:30–6 pm

Jason Ramm, Centex Laser Engraving

Session Code 142

Explore the steps needed to start engraving eye-catching photographs to create in-demand pieces. You’ll find out the best types of pictures to engrave, the software needed to convert the photos to the best artwork, and processing tips and techniques.
.15 CEUs Technical

E-mail Marketing to Grow Your Business

4:30–6 pm

Aaron Montgomery, MontCo Consulting/2 Regular Guys Podcast

Session Code 143

The first e-mail marketing campaign was sent to 400 people in 1978. Today, digital marketing is key to business. Learn how to keep your e-mails out of spam folders, build your contact list and keep it clean, develop your brand through e-mails, use analytics to better target your efforts, and deploy A/B testing to ensure the best possible results.
.15 CEUs Marketing/Sales

Wednesday, February 19

 

Sandcarving Simplified: Carve Your Niche (Beginner)

8–9 am

Darin Jones, IKONICS Imaging
Session Code 201
New to sandcarving? No problem! In this hands-on session, you’ll learn all about the materials that make sandcarving simple, easy, and fun and about the various ways to sandcarve glass, turning it from bland to beautiful.
.15 CEUs Technical

5 Techniques for Small-Business Success

8–9 am

David Fellman, David Fellman & Associates
Session Code 202
Learn five of the 10 strategies from The Small Business Book: 10 Ways To Make Your Small Business More Successful including how to be more visible in the marketplace, get all the value from your customers, plug your profit leaks, plug your time management leaks, and be a more effective negotiator. You’ll leave with relevant, actionable ideas to make your business more successful.
.10 CEUs Technical

Understanding the Gold Mine of UV Printing

8–9:30 am

Bill Lydick, PDS Equipment
Session Code 203
Explore the world of UV printing and what it can mean for your business.
.15 CEUs Technical

CorelDRAW for the Woodworker

8–9:30 am

Doug Green, Express Yourself
Session Code 204
Learn how to best use CorelDRAW to engrave and cut wood, paint fill wood, and otherwise add bling to your wood products. Attendees will view samples and explore how they were made.
.15 CEUs Technical

Enhancing Photos for Sublimation Using Merge Modes in Corel PHOTO-PAINT

8–9:30 am

Shon Roti, 9th Street Designs
Session Code 205
Dynamic photographs best show off sublimation’s amazing characteristics, but most photos are anything but dynamic. Explore a smart alternative for taking a photo from lackluster to amazing using the powerful and intuitive Merge Modes in Corel PHOTO-PAINT as a replacement for traditional flat adjustments such as brightness, contrast and saturation. Discover additional little-known tools and techniques and view real-world sublimation samples as you learn simple ways to adjust photos like a professional.
.15 CEUs Technical

Laser Hacks: Photo-Engraving Basics and Other Detailed Processing Tips & Tricks

3:30–5:00 pm

David Stevens, Trotec Laser, Inc.
Session Code 211
Find out how to produce consistently good laser-engraved photos on marble, plastic, metal, and other substrates quickly, easily, and with confidence. You’ll leave with the ability to personalize products high-quality engraved photos that offer high retail value and lasting beauty.
.15 CEUs Technical

Sublimation Panel

4:00–5:00 pm

Aaron Montgomery, MontCo Consulting and Jimmy Lamb, Sawgrass Technologies
Session Code 212
Aaron and Jimmy along with other sublimation industry experts will participate in a panel discussion all about sublimation.

Thursday, February 20

 

CorelDRAW (Intermediate to Advanced)

8–9:30 am

Doug Green, Express Yourself
Session Code 301
Experienced CorelDRAW users can increase their knowledge of the program’s capabilities as Green shares ways to be more efficient and save time.
.15 CEUs Technical

JDS Insider: Free Tools That Will Help Your Business Hit the Jackpot

8–9:30 am

Dan Messerschmidt, JDS Industries, Inc.
Session Code 302
Did you know that JDS offers tools, templates, and resources you can use to increase sales, shorten production schedules, streamline marketing efforts, and increase the profitability of your business? Find out what they are and how to use them.
.15 CEUs Business

Sandcarving Capabilities: Markets, Techniques & Creativity(Advanced)

8–9:30 am

Darin Jones, IKONICS Imaging
Session Code 303
In this hands-on session, experienced sandcarvers can broaden their artistic skills in this exploration of the various ways to sandcarve on glass. Learn how to multistagecarve to create 3D-looking images, sandcarve professional halftone photographs, and optimize artwork with the newest software.
.15 CEUs Technical

90 Tips in 90 Minutes

8–9:30 am

Lori Champagne, Champagne Engraving
Session Code 304
Maximize your learning time with a tip a minute from an experienced, successful retailer. Take these “a-ha!” moments home to improve your business.
.15 CEUs Business

Succession Strategies to Protect and Perpetuate Your Business

8–11 am

Larry Oxenham, American Society for Asset Protection
Session Code 305
Learn the succession strategies and tools the nation’s top firms use to save their clients millions of dollars each year. Topics covered include the types of exit strategies and which is right for you; maximizing the sale price of your business, ensuring your business’s continued success, properly structuring your business to minimize taxes on sale or transfer, common mistakes to avoid, and more.
.30 CEUs Business

Turn Your Staff into a Championship Team

10–11 am

David Fellman, David Fellman & Associates
Session Code 311
Find out how to quantify your employees’ skills and attitudes to enable you to build improvement plans to get the team where it needs to be. You’ll learn the differences between the models (baseball team, football team, and tennis doubles) and how to apply them to your business as well as how to make better hires who stay long enough for you to fully capitalize on that investment.
.10 CEUs Business

Courageous Decisions that Advance Your Business

10–11 am

Jim O'Neill, Pacesetter Awards Co.
Session Code 312
Continue to tap into the courage you used when you became an entrepreneur. In your business, you’re faced with decisions that can drive you forward, keep you where you are, or harm your business, decisions like when to buy new equipment, add employees, and more. Learn about the decision factors you need to manage risk and make good moves that benefit your business.
.10 CEUs Business

Hand-Crafted Trophy Manufacturing’s Relevance in the Age of Technology

10–11 am

Gopal Mehta, KN Trophies Private Limited
Session Code 313
Find out how trophies are designed from scratch and walk through of the manufacturing process from fabrication and plating to polishing and assembly. You’ll leave with a better understanding of the manufacturing process to inform your own purchases and guide your customers.
.10 CEUs Technical

Sublimation Color Management: A CorelDRAW Guide

10–11:30 am

Shon Roti, 9th Street Designs
Session Code 314
Get solutions to color challenges in sublimation. Utilizing CorelDRAW and other sublimation resources, this session will illustrate the tools and techniques crucial to managing colors and color matching for sublimation. Review the fundamentals and principles of color and how they apply to sublimation printing and production.
.10 CEUs Technical

Register Now
Contains 0 items
Subtotal: $0.00



Awards and Personalization Association

The Awards and Personalization Association is the organization for retailers and suppliers of personalized and customized items. By providing education, meetings, and access to a vibrant network of professionals, the Awards and Personalization Association is the one place to ensure the growth of your talent, your business, and your professional community.

Learn More

© Awards and Personalization Association
Contact Us
Awards and Personalization Association
8735 W. Higgins Road, Suite 300

Chicago, IL 60631

info@awardspersonalization.org
847.375.4800
(Fax) 847.375.6480

Connect with Us