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2018 International Awards & Personalization Expo  Feb, 20-23, Las Vegas
Awards and Personalization Business Bootcamp!

Learn the fundamentals of running a successful business in the awards and personalization industry!


Tuesday, February 20 | 8 am–5 pm

In this focused 8-hour Business Bootcamp session, you’ll learn the awards and personalization business from experienced industry experts. The Business Bootcamp will provide you with practical and actionable information to strengthen your business.

Who should attend?

Our full-day Business Bootcamp is designed for the person who is:

  • Starting a new awards and personalization industry business
  • Moving into a new owner/leadership role in an existing business
  • Diversifying an established business.

What will you learn?

Our industry experts will create a foundation of business and marketing concepts in the morning, then build on it in the afternoon by covering the latest personalization processes to ensure you’re using the best fit for your products and customers.

  • Business Operations: Learn the importance of making time to work on your business! From overhead costs to finances to HR issues, we’ll help you learn the basics of business.
  • Sales and Marketing: If you’re not a sales person, what do you do? We’ll share the difference between sales and marketing and how to successfully do both. Learn how to find customers and deliver your value proposition, use social media and the internet to boost your business, how to manage relationships with your community, customers, and vendors.
  • Customer Service: What is service? How to retain customers and grow your customer base.
  • Work Flow and Productivity: Efficiency matters – time is money! We’ll share tips for an organized and efficient production area to keep you organized and efficient.
  • CorelDRAW: No matter what equipment you’re using to decorate, it all starts with artwork!
  • Industry Processes: Laser, sublimation, apparel decoration, UV-LED printing, and sandcarving – learn the basics of each of these processes, what the equipment entails, what can you decorate using each process, and the opportunities that offer to grow your business!

Registration fee includes all course materials and lunch:
Member - $99
Nonmember - $199

Join us for a day of learning and you’ll connect with industry experts who want to help you succeed and meet peers who face the same challenges you do.

Register for the Business Bootcamp when you register for the 2018 International Awards & Personalization Expo. It’s that easy!

Sponsored by:

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Awards and Personalization Association

The Awards and Personalization Association is the organization for retailers and suppliers of personalized and customized items. By providing education, meetings, and access to a vibrant network of professionals, the Awards and Personalization Association is the one place to ensure the growth of your talent, your business, and your professional community.

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Awards and Personalization Association
8735 W. Higgins Road, Suite 300

Chicago, IL 60631
(Fax) 847.375.6480

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