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APA 2019 Intl Expo Education sessions
Education at the 2019 International Awards & Personalization Expo

APA Las Vegas International Show

We're excited to offer 3 days of learning opportunities to help you grow your business. Our program will deliver the education you need to succeed with sessions focused on design using CorelDraw; technical processes, including sublimation, engraving, sandcarving, and UV printing; and current business topics, such as e-marketing, sales, and business operations.  Register now to make sure you don’t miss out on any of these outstanding sessions.

We are bringing back the Business Bootcamp where you'll learn from experienced industry experts and leave with actionable steps to improve your business. Two new educational offerings this year are the UV/LED Printing Panel Discussion, and a Learning Lounge on the show floor, providing a less formal, more interactive format for learning.

Enroll in the Awards and Personalization Association Certification Program to display your commitment to continuing education. Obtaining your certification puts your knowledge on display for customers and your peers and reflects your hard work and commitment. Learn more about the certification program or enroll by calling 847.375.4800.

Attendee Registration

View 2019 Expo Brochure

 

Thank you to our 2019 education program sponsors!

   

 

Tuesday, February 12

 

Samples that Sell

8–9:30 am

Jimmy Lamb, Sawgrass
Session Code 101
Learn how to increase sublimation sales and profits by creating powerful sample kits that deliver the right message, stimulates creative ideas, and prompts your customers to expand their boundaries
.15 CEUs Marketing/Sales

Growing a Successful Company

8–9:30 am

Pamela Deats, Custom Built Awards
Session Code 102
Whether you’re a 30-year industry veteran or a new business owner, you’ll benefit from learning how to look at the big picture of your business, determine your potential, and plot a path to ensure you are successful.
.15 CEUs Business

5 Principles for Consistent Sales Success

8–9:30 am

David Fellman, David Fellman & Associates
Session Code 103
No matter what your official title, you are a salesperson. But do you function at your best in that role every day? Get the five guiding principles that will help you reboot our enthusiasm and reaffirm your commitment.
.15 CEUs Business

Print-to-Cut ADA Signs

8–9:30 am

Zachary Houser, Vision Engraving and Routing Systems
Session Code 104
Gain the technical skills to create ADA signage, from creating artwork that can be used for contour cutting to setting your machinery up to cut correctly.
.15 CEUs Technical

Become an Apparel Expert

10–11:30 am

Holly Rox, SanMar Corp
Session Code 105
Gain the expertise that will help you sell personalized apparel, caps, and bags. This crash course covers apparel types, decoration options, sales marketing tools, and resources to stay up to date on trends and samples.
.15 CEUs Marketing/Sales

Sublimation Troubleshooting

10–11:30 am

Lisa Ellston, JDS Industries
Session Code 106
Explore the steps you need to take before, during, and after the sublimation process to ensure great results that meet and exceed customers’ expectations.
.15 CEUs Technical

Building Trophies and Your Business

10–11:30 am

Steve Lown, Trophy Factory
Session Code 107
Save time with techniques for proper award assembly, organization that makes the showroom match the back room, and multitasking to increase production.
.15 CEUs Business

What Can You Make with a UV Printer?

1–2:30 pm

Susan Cox, LogoJET
Session Code 108
Considering diversifying. Find out what UV printing does best and its high-demand markets to find out if UV printing is right for your business.
.15 CEUs Technical

Making Money with Sublimated Signs

1–2:30 pm

Jimmy Lamb, Sawgrass
Session Code 109
Explore the vast world of sublimatible signage products, important differences in producing signage for indoor and outdoor use, and how to market this service and sell these eye-catching signs.
.15 CEUs Marketing/Sales

Social Media: How to Create Awareness, Likes, and Engagement

1–2:30 pm

Tammie Helmuth, Conejo Awards
Session Code 110
A successful retailer explains how to plan your social media marketing, use a single app to post across platforms, create measurable engagement, and get a monetary return without investing in paid ads or services.
.15 CEUs Marketing/Sales

Sandcarving Bottles, Carved Glass, Concrete, and Powder-Coated Tumblers

1–2:30 pm

Billy Willis, Rayzist Photomask
Session Code 111
Different substrates require different considerations for standcarving. Find out the adjustments you’ll need to make based on the material, surface, and use to greatly increase your sandcarving abilities.
.15 CEUs Technical

Tips, Tricks, and Techniques for Increased Productivity

3–4:30 pm

Mike Dean, Epilog Laser
Session Code 112
A little technical know-how will enable you to increase laser production speeds, maximize throughput, and find new niches to target.
.15 CEUs Technical

LinkedIn Marketing

3–4:30 pm

Eddie Hill, CRS, Award Masters
Session Code 113
Whether you’re a beginner or advanced user, you’ll gain tips to market your business and create customers through LinkedIn.
.15 CEUs Marketing/Sales

Digital Print Technologies

3–4:30 pm

Steve Gluskin, Johnson Plastics Plus/Rowmark
Session Code 114
Whether you choose sublimation, heat-transfer printing, or UV printing, there are easy and affordable ways to grow your business with full-color gifts, personalized products, awards, and signs. Get introduced to each technology, explore case studies and trends, and learn how easy it is to sell color products.
.15 CEUs Technical

UV/LED Printing Panel Discussion

5–6:30 pm

Session Code 116

An interactive panel of UV printing experts will inform purchasing decisions, simplify production, and inspire you with new possibilities!
Technical, no CEUs

Wednesday, February 13

 

Laser Hacks

8–9:30 am

David Stevens, Trotec Laser
Session Code 201
Get the tips and tricks laser users need to increase efficiency and workflow, achieve a higher-quality end product, and master atypical applications.
.15 CEUs Technical

Grow Your Business with Vinyl

8–9:30 am

Colin Van Lint, JDS Industries
Session Code 202
Discover new revenue opportunities with vinyl. Learn the types, see an application demonstration and samples, and explore uses for your new skills.
.15 CEUs Technical

Beginner Hands-On Sandcarving

8–11:30 am

Darin Jones, IKONICS Imaging
Session Code 203
Effective and unique sandcarving techniques set your business apart from the rest. Learn the basics, from artwork to film application, before joining IKONICS Imaging to start sandcarving.
.3 CEUs Technical

CorelDRAW 2018 Features and Fundamentals

8–9:30 am

Randy Allen, CRS, Engraving Concepts
Session Code 204
CorelDRAW’s new features for 2018 and advanced features you may not know about will be demonstrated, including symmetry drawing mode, the block shadow tool, fills and transparencies, align and distribute nodes, corner control in dashed lines and outlines, and the impact tool.
.15 CEUs Technical

Laser Marking/Bonding Materials

1–2:30 pm

Paul W. Harrison, Laser Bonding Technology
Session Code 205
Gain a clear understanding of the types of lasers used for marking and decorating, the science behind their use, and the benefits and drawbacks of different marking materials.
.15 CEUs Technical

CorelDRAW for the Beginner

1–2:30 pm

Doug Green, Express Yourself
Session Code 206
Learn basic CorelDRAW and expand your abilities with tricks with hands-on examples that apply lessons to real life. Bring your CorelDRAW questions to get live answers.
.15 CEUs Technical

Mastering Laser Techniques

1–2:30 pm

Michael Ireland and Chloe Frederik, Universal Laser
Session Code 207
Leverage the hottest trends to grow your business, including personalizing stainless-steel and powder-coated drinkware, leather, and faux leather; getting quality results when lasering photographs, and how to reduce weeding time when cutting heat-transfer materials. Along the way, you’ll gather tips to improve efficiency and quality.
.15 CEUs Technical

Creating a Paperless Office and Production Department

1–2:30 pm

Tammie Helmuth, Conejo Awards
Session Code 208
Discover how a busy retailer created a paperless office with QuickBooks, Google Docs, and Corel software. Take the lessons home to save money and time by going paperless in your business!
.15 CEUs Business

Thursday, February 14

 

Advanced Sandcarving

8–11:30 am

Darin Jones, IKONICS Imaging
Session Code 301
Move beyond the basics with this combination lecture and hands-on course that teaches how to create artwork for multistage carving, professional halftones, deep carving, and compound-curved surfaces. Then, try your hand at these advanced techniques using on-site sandcarving systems.
.3 CEUs Technical

Advanced Lawsuit Protection, Tax Reduction, Business Succession, and Estate Planning Strategies

8–11:30 am

Larry Oxenham, American Society for Asset Protection
Session Code 302
Is your financial house in order? Find out how to structure your business for lawsuit protection and prevention, reduce liability insurance costs and minimize taxes, and create successful estate and business succession plans.
.15 CEUs Business

Laser Cutting for Apparel

8–9:30 am

Mark Merola, Stahls’
Session Code 303
Enter the world of laser-compatible heat-transfer materials and find out how you can expand your customer base by offering apparel products decorated with these materials. You’ll learn how to cut them effectively and see them used to personalize a variety of items.
.15 CEUs Business

Take Staff Recognition from Good to GREAT

8–9:30 am

Nelson Scott, SEA Consulting
Session Code 304
When you use the five elements of GREAT staff recognition, you can strengthen your message of appreciation and recognize staff in a way that fits your company’s unique culture. Use this method, from Scott’s book “Thanks! GREAT Job!,” to retain and motivate your own employees and to help corporate customers further recognize their staff.
.15 CEUs Business

Metallic and High-Gloss Photography

10–11:30 am

Cliff Chandler, JDS Industries
Session Code 305
It can be difficult to take good photos of reflective products—the mainstay of our industry. Learn the proper techniques to take the best photo possible and minimize reflections. Use your new skills in your business for online sales and marketing and more.
.15 CEUs Technical

Showroom Design: A Case Study

10–11:30 am

Cody Stewart, Eternity Creations
Session Code 306
A case study in creating a showroom from the ground up, this session will share design concepts and ideas specific to the personalization industry to help you design—or redesign—a showroom that creates the right impression with your customers.
.15 CEUs Business

Creating Productive Conflict in Your Workplace

10–11:30 am

Sharon Delay, GO-HR
Session Code 307
Conflict in the workplace is unavoidable. Unchecked, it can cost your company. Discuss conflict styles, strategies for the positive management of conflict, and the benefits of constructive conflict.
.15 CEUs Business

Retain Staff Without Overspending

1–2:30 pm

Nelson Scott, SEA Consulting
Session Code 308
Staff retention saves money. Find out how to retain staff, from onboarding to recognizing service, to eliminate the costs of turnover. This seminar’s lessons include ones that help you position your products with corporate customers, such as why cash isn’t effective for retaining staff.
.15 CEUs Business

Industrial Engraving Using Your Existing Equipment

1–2:30 pm

Christine White. CRS, Metro Electric Co., Inc.
Session Code 309
Explore the uses of the equipment you already have, alternative uses for common materials, and how to deal with industrial customers, their technical drawings, and their required level of quality control.
.15 CEUs Technical

CorelDRAW and Laser: It’s All About Wood

1–2:30 pm

Doug Green, Express Yourself
Session Code 310
Learn everything you ever wanted to know about engraving wood, from the basics of which types engrave best to advanced options for wood inlay.
.15 CEUs Technical

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Awards and Personalization Association

The Awards and Personalization Association is the organization for retailers and suppliers of personalized and customized items. By providing education, meetings, and access to a vibrant network of professionals, the Awards and Personalization Association is the one place to ensure the growth of your talent, your business, and your professional community.

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Awards and Personalization Association
8735 W. Higgins Road, Suite 300

Chicago, IL 60631

info@awardspersonalization.org
847.375.4800
(Fax) 847.375.6480

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