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Awards and Personalization
International Expo

Save the date for February 22-25, 2022 and expect to travel to Las Vegas for the largest trade show in the industry!


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Awards and Personalization
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Awards and Personalization

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By Lisa R. Higginbotham, CRM, FiveStar Awards and Engraving, and Awards and Personalization Association president


A look at the many values of membership

(May/June 2021) Wow, has this been a year or what? I can’t believe it is April (as I write this column). And since I always live in my numbers, looking back at April 2020 was sobering. I am grateful that April 2021 is showing an upward trend. Jeff and I both got our vaccines, and we are so ready to travel! I am still sad that we had to cancel the 2021 International Awards & Personalization Expo, but please know that we value our membership’s health and safety above all. It was not a decision made lightly. In fact, it was very difficult.

By Sara Dethloff


Excelling at customer service can have a big impact on your business’s bottom line. Here are 10 tips to help you provide outstanding customer service.

By Chris Ocampo


The pandemic has altered this past school year for all students and families, but here is how you can put your equipment and creativity to work in helping families celebrate this special occasion.

By Sara Dethloff


Use Canva to Help Your Customers Notice You!

Canva is a graphic design platform used to create social media graphics, presentations, posters, documents, and other visual content. The platform is free to use and offers paid subscriptions like Canva Pro and Canva for Enterprise for additional functionality.

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Awards and Personalization
Read the latest issue of Inside Insights

Featuring articles on how retailers serve corporate clients, using stickers to help promote your customer's business, and the top ten customer service tips.

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Awards and Personalization
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Dive deeper into Business Operations, Social Media, and CorelDRAW topics to get actionable takeaways that will enhance your business.


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Awards and Personalization Association

The Awards and Personalization Association is the organization for retailers and suppliers of personalized and customized items. By providing education, meetings, and access to a vibrant network of professionals, the Awards and Personalization Association is the one place to ensure the growth of your talent, your business, and your professional community.

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Awards and Personalization Association
8735 W. Higgins Road, Suite 300

Chicago, IL 60631
(Fax) 847.375.6480

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